Web design pricing here is fixed from a written brief, not a running clock. All prices shown are AUD. You know the number before we open Figma, and the invoice matches the proposal. No surprise bills.
Launch and Growth are fixed price. Custom is scoped after a paid discovery workshop so the quote is based on the real work, not a guess. For how those numbers sit next to DIY builders, template sites and agencies, read our guide to website cost in Australia.
For a new brand or a fresh start that needs a solid 5-page site live, without the agency overhead.
Typical timeline: 2 to 3 weeks
Choose LaunchThe usual pick for businesses ready to turn visitors into enquiries or sales. More pages, a CMS, and work focused on making it easy to act.
Typical timeline: 4 to 6 weeks
Choose GrowthBigger products, multi-language sites, shops, design systems, or multi-site work. Scoped after discovery, not guessed up front.
Typical timeline: quoted per scope
Talk about CustomNo matter which package you pick, these are not extras. They are how we build so the site still works well after launch week.
Designed and built for phones first, then scaled up to tablet and desktop. Not a desktop mockup squeezed onto a small screen.
Sensible images, lean files, and a clear load-time goal so the site stays quick on real mobile networks.
Tracking set up for the goals you care about: form submits, bookings, checkout steps. Not just raw pageviews.
Clear structure, keyboard navigation, focus states, and contrast checks so more people can use the site comfortably.
The site, domain and accounts stay in your name. After launch we keep hosting, updates and support running so you are not left with a technical to-do list.
Set and forget. The website is yours. Domain, code, content and accounts stay in your name. MergeForge keeps hosting, updates and support on our side, so you are not left with a technical to-do list.
The site goes live on your domain, HTTPS on, with forms and key pages checked on phone and desktop.
Design, production code, content and business accounts stay in your name. No locked builder. If you ever leave, the site leaves with you.
Hosting, deploys, backups, uptime and updates sit with us. You send the business change. We handle the edit, the test and the publish.
You do not get a homework list for Search Console, plugins or recoveries. That is our job while the site is under care.
Domain DNS, hosting and analytics stay under your control. We run them day to day so you do not have to log in and figure it out.
Growth includes 30 days of managed service. Launch and Custom include launch support, then the monthly plans below keep the same arrangement going.
You own the site, domain and content. MergeForge handles the hosting, SEO, support and engineering work that keeps it useful. Plans are month to month after the initial launch period.
Keep the site online and supported without a technical to-do list.
For businesses that want the website and local search working together.
When the website is a major growth channel and you want an engineer and SEO partner beside you.
Your accounts and domain remain yours. Standard hosting and deployment management are included; domains, paid software, and unusual third-party costs are approved and billed separately.
On small screens, scroll the table sideways. The rest of the page stays put.
| Feature | Launch | Growth | Custom |
|---|---|---|---|
| Investment | $2,500 fixed | $6,500 fixed | From $15,000 |
| Pages | Up to 5 | Up to 12 + landings | Scoped to the product |
| CMS | Static or light CMS | Full CMS included | Headless or multi-site as needed |
| E-commerce | No | Light catalog on request | Full storefront builds |
| Revisions | 1 round | 2 rounds | Per milestone in the SOW |
| Support window | Launch support, then managed | 30 days post-launch care | Defined in the proposal |
| Typical timeline | 2 to 3 weeks | 4 to 6 weeks | Quoted after discovery |
| Design system | Page-level patterns | Shared components | Full library + docs |
| Integrations | Forms + analytics | CRM, booking, or email | Custom APIs and apps |
If something is not listed here, email [email protected]. We reply within one business day.
Launch usually goes live in 2 to 3 weeks once content is ready. Growth takes about 4 to 6 weeks. Custom timelines go into the proposal after discovery. We put a launch week in the agreement and stick to it, unless you change scope or content is late on your side.
A clear goal (leads, sales, bookings), brand assets if you have them, access to any existing domain or hosting, and someone who can make decisions on weekly reviews. Copy can start as rough notes. We help structure it. The usual slowdown is waiting on final photos or legal pages, so we flag those early.
Standard hosting, deployment management, support, and the work listed in your plan are included. Your domain, paid software, and unusual third-party costs remain separate. Managed Website is AUD $399/mo, Local Growth is AUD $1,095/mo, and Growth Partner is AUD $1,995/mo. Growth includes 30 days of managed service after launch at no extra charge.
You do. On final payment you own the custom design, production code, and content we made for the project. Domain and business accounts stay in your name. We do not lock you into a builder you cannot leave. The default is that we keep hosting, updates and support running for you. If you ever want to take the site elsewhere, you can, because it is already yours.
We pause and write a change order before new work starts: impact on price, timeline, and what we can drop if you want to stay on budget. Small tweaks inside the agreed pages are normal. New page types, e-commerce, or integrations outside the agreement are not absorbed quietly. That is how surprise invoices happen, and we do not work that way.
Launch and Growth: 50% to start, 50% before launch. Custom: deposit at kickoff, milestone invoices through design and build, balance before we go live. We do not ask for the final payment until you have reviewed staging. Invoices match the signed scope, not open-ended hours.
Both. End clients get a direct lead designer or engineer. Agencies can white-label build capacity when they need a partner who cares about performance. We agree on credit, communication, and who owns the client relationship up front so nobody is surprised halfway through.
We are based in Werribee, Melbourne VIC, Australia. We prioritise businesses across Wyndham and Melbourne's west, and we work online with anyone who wants a clear process and a launch date you can plan around. Meetups and calls are on Melbourne time (AEST/AEDT).
Tell us the goal, the timing, and which package looks closest. We will reply within one business day with whether we are a fit and what comes next.